AdFreak- A 'Relax' cover? Oh Red Stripe, don't do it. July 28, 2010You'd think an elder statesman like the Red Stripe Ambassador would know better than to cover Frankie Goes to Hollywood's "Relax" in his musical debut. […]Adweek Blogs
- Did this tweet merit a $70K copywriting job? July 28, 2010Saatchi & Saatchi L.A. exec Mike McKay's idea of hiring a copywriter based on a single funny tweet seemed like bad idea jeans from the get-go. […]Adweek Blogs
- Go earn that GED and trash your crappy job July 28, 2010The Ad Council makes a potent, straightforward case for getting a GED: It can help break down barriers and lead to better jobs. […]Adweek Blogs
- A 'Relax' cover? Oh Red Stripe, don't do it. July 28, 2010
- Brand New
- Virb is the New Virb July 29, 2010In the Mesozoic era of social networking — that distant year of 2007 — a new community was poised to take over the web, replacing the aging and visually painful MySpace species. Virb allowed users, who joined by invitation only, to craft and customize extremely elegant and sophisticated personal profiles with all the accoutrements of online social behavior. […]Armin
- More Tickets Available for Brand New Conference July 28, 2010Thanks to the positive response we received earlier this week and plenty of sad-faced emoticons in Twitter and our inbox of people who missed out on registration, we are definitely upgrading the capacity of the conference. The switch to the bigger auditorium means that an additional 25 student tickets and 210 regular tickets are now available for purchase. I […]Armin
- Pac-10 does The Wave (and The Mountain) July 28, 2010I have always been amazed at both the freakish passion with which Americans love their college sports and the economical, social and logistical complexity of its athletic governing body, the NCAA. Every layer of the operation matters. Which is why something as natural as a redesign can be turned into a big media crusade when one of the more than thirty confe […]Armin
- Virb is the New Virb July 29, 2010
Author Archives: THEM!
Creativity as a commodity
Businesses have been trying to make creativity a commodity for years now. If only it was that easy. Coca-Cola announced on April 27th, 2009 their intention to move toward a pay-for-performance model. P&G has been experimenting with this model for a while now. The idea in itself is nothing new and honestly is not a [...]
Posted in Business, Creativity, Personal Growth Tagged advertising, Business, Creativity, perspective 2 Comments
Beautiful animation that inspires us.
The work of Joaquin Baldwin originally from Paraguay. The voodoo dolls rise up against their master. Beautifully executed. Sebastian’s Voodoo from Joaquin Baldwin on Vimeo. Found on fubiz.net.
Our list of useful “Social Media” resources.
With all of the “information” about Social Media running rampant out there we’ve decided to start an ongoing list of Social Media references and links that we’ve found useful. Feel free to send yours over! General Social Media: 10 Tools of the Social Media Swiss Army Knife How to Monitor Your Social Media Presence in 10 Minutes [...]
Posted in Social Media Tagged Communication, conversation, Interaction, Social Media Leave a comment
“Small is the new big. Sustainable is the new growth. Trust is the new competitive advantage.”
Fear seems to be the big ruler of large organizations right now. And understandably so. But fear is paralyzing and inhibitive. Exactly what we DON’T need right now. It’s a time of change and transition, but it’s also a time of growth and creativity. Impersonal and disconnected just doesn’t work in this environment. People want [...]
Posted in Business, Creativity, Inspiration Tagged advertising, Business, clients, Communication, conversation, Creativity, economy, Interaction, recession, results Comments closed
Social media is not rocket science
“Social media” can be defined a lot of different ways. Does it have to be on-line? Nope. It’s simply a way of socializing with people. The “media” in this case is a simple 8.5″x11″ piece of paper. But it’s effective. So that’s the lesson in this short to us business folk. It doesn’t have to [...]
Posted in Creativity, Inspiration, Social Media Tagged Communication, conversation, Inspiration, Interaction, Social Media, themdidit.com Leave a comment
Where the Wild Things are!
“There’s one in all of us.” Directed by Spike Jones. An adaptation of Maurice Sendak’s classic children’s story, where Max, a disobedient little boy sent to bed without his supper, creates his own world–a forest inhabited by ferocious wild creatures that crown Max as their ruler.
Play to pay
If you ask my wife she’ll tell you that I vary between the ages of 12-15 on any given day. And I’m proud of that. As a person in the “creative industry” it’s important that I never forget to play. It’s vital that we all never lose that child-like hope and optimism for fun things. [...]
Posted in Business, Creativity, Personal Growth Tagged Business, Creativity, themdidit.com Leave a comment
The Beauty of Simplicity.
We just launched a new web site for Affect Strategies (www.affectstrategies.com), and we’re pretty darn proud of it. Now to be clear here, let’s talk about what we didn’t do. When we first started discussing this assignment, the original wireframe, basic structure and starting look had already been established, so there wasn’t much here for [...]
Is improv the key to innovative teams?
According to Webster’s Dictionary the word improvise means “to compose, recite, play, or sing extemporaneously; to make, invent, or arrange offhand; to make or fabricate out of what is conveniently on hand“. I actually prefer the definition of improvisation that Wikipedia provides though. According to Wikipedia, improvisation is “the practice of acting and reacting, of [...]
Posted in Creativity, Guest Bloggers, Personal Growth Tagged Creativity, Inspiration, perspective Leave a comment
Entertaining and inspiring.
An amazing animated short. Enjoy.
How Twitter’s spectacular growth is being driven by unexpected uses (Evan Williams)
Evan Williams is the co-founder of Twitter, the addictive messaging service that connects the world 140 characters at a time.
Lessons learned and people I’m thankful for
Many, many years ago, I was living in Ft. Lauderdale trying to figure out what I wanted to do with the rest of my life. I had recently moved from Southern California where I had left behind a six-figure sales and consulting job. I had been extremely successful at sales after some intense training while [...]
Posted in Personal Growth Tagged advertising, lessons, mentor, teachers, themdidit.com Leave a comment
The drive to create
What is the drive to create and where does it come from? Honestly, I’m not really sure. But here’s one perspective and a whole lot of talent…
Creativity 101
GUY KAWASAKI OF HOW TO CHANGE THE WORLD | FEBRUARY 4TH, 2009 – 01:05 AM I just came across an interview called “The Hidden Secrets of the Creative Mind” with psychologist R. Keith Sawyer, author of the book Explaining Creativity: The Science of Human Innovation. Sawyer’s research examines the secrets to the creative process, and [...]
The crisis of credit visualized
Great explanation and great execution. The Crisis of Credit Visualized from Jonathan Jarvis on Vimeo.
An open letter to “creatives”.
As we weather these tough times, things are going to become more and more difficult for us. Clients are going to be more concerned with ROI and immediate gratification on assignments. This is how they keep their jobs. Get used to it. It will matter less and less how spectacular the artwork looks or how [...]
Posted in Creativity, Personal Growth Tagged clients, Creativity, results, themdidit.com Leave a comment
It’s All About Communication And Engagement