Category Archives: Personal Growth

It’s All About Communication And Engagement

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As Real As Real Can Be

This is one of the most touching, honest and real stories we have seen in a long time. Last Minutes with ODEN from phos pictures on Vimeo. We don’t share this only for entertainment value. There is a lesson here for marketers as well. In this age of financial challenge and competition for consumers, marketers [...]
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Lessons of youth, passion and following your soul

Some years ago I was a creative director for the international agency known as ATTIK in their New York studio. For years and years I’d yearned for total creative freedom that so many young creatives dream of. To me, this was creative Nirvana. Many of you are familiar with the Noise series of books published [...]
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Start a Revolution

It’s really easy to make our jobs in advertising just another job. The routine goes on day-in and day-out. Briefs, ROI, turn-key, blah, blah, blah. Take a second today and try to remember why it is you got into this business to begin with. Mine began at Miami Ad School. Late nights working on a [...]
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I want to break up

The state of the “ADVERTISING” business. Preview: Inspiration, anyone? The trailerby geertdesager The Breakup: The plot thickens: Inspiration, anyone?by geertdesager Thought for the day: Build relationships. Not impressions.
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You need to fail to succeed

Success rarely comes easy. There is a quote that I have loved for a while: “Push yourself farther than you think you can go or you’ll never know how far you can reach”. I’m not sure where this came from but it’s been a powerful push in my life for a while now. This article [...]
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Karim Rashid on ideas

“I think people who are sacred with and idea and they feel like they don’t want to be copies, have no other ideas.” – KARIM RASHID More here: http://www.idsgn.org/posts/karim-rashid-inspiring-a-new-way-of-thinking/
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How Artist/Leaders Do Things Differently

JOHN MAEDA & BECKY BERMONT – REDESIGNING LEADERSHIP 9:41 AM Wednesday May 6, 2009 by Becky Bermont A student once asked John, “If RISD is such a creative place, why aren’t we led with more creativity?” That comment has stuck with him. Since both he and our Provost (Chief Academic Officer) are truly artist/administrators (rather [...]
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Creativity as a commodity

Businesses have been trying to make creativity a commodity for years now. If only it was that easy. Coca-Cola announced on April 27th, 2009 their intention to move toward a pay-for-performance model. P&G has been experimenting with this model for a while now. The idea in itself is nothing new and honestly is not a [...]
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Play to pay

If you ask my wife she’ll tell you that I vary between the ages of 12-15 on any given day. And I’m proud of that. As a person in the “creative industry” it’s important that I never forget to play. It’s vital that we all never lose that child-like hope and optimism for fun things. [...]
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Is improv the key to innovative teams?

According to Webster’s Dictionary the word improvise means “to compose, recite, play, or sing extemporaneously; to make, invent, or arrange offhand; to make or fabricate out of what is conveniently on hand“. I actually prefer the definition of improvisation that Wikipedia provides though. According to Wikipedia, improvisation is “the practice of acting and reacting, of [...]
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Lessons learned and people I’m thankful for

Many, many years ago, I was living in Ft. Lauderdale trying to figure out what I wanted to do with the rest of my life. I had recently moved from Southern California where I had left behind a six-figure sales and consulting job. I had been extremely successful at sales after some intense training while [...]
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Creativity 101

GUY KAWASAKI OF HOW TO CHANGE THE WORLD | FEBRUARY 4TH, 2009 – 01:05 AM I just came across an interview called “The Hidden Secrets of the Creative Mind” with psychologist R. Keith Sawyer, author of the book Explaining Creativity: The Science of Human Innovation. Sawyer’s research examines the secrets to the creative process, and [...]
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An open letter to “creatives”.

As we weather these tough times, things are going to become more and more difficult for us. Clients are going to be more concerned with ROI and immediate gratification on assignments. This is how they keep their jobs. Get used to it. It will matter less and less how spectacular the artwork looks or how [...]
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Education and Creativity – One perspective

So recently I was browsing through my Twitter followings and from @phemey I found a really interesting (and entertaining) perspective on the education system as we know it now and it’s effect on “creativity”. I will be the first to say that I do not have an in depth knowledge of the educational system as it exists [...]
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The need to be inspired.

It’s hard not to fall into the trap of “fear of failure” in this marketplace. And believe you me, I am one of those people as well. So how do we stay inspired? 1. Play. Look around you for things and people you admire. Do something new “just because”. 2. Get out of your comfort [...]
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    • Virb is the New Virb July 29, 2010
      In the Mesozoic era of social networking — that distant year of 2007 — a new community was poised to take over the web, replacing the aging and visually painful MySpace species. Virb allowed users, who joined by invitation only, to craft and customize extremely elegant and sophisticated personal profiles with all the accoutrements of online social behavior. […]
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    • More Tickets Available for Brand New Conference July 28, 2010
      Thanks to the positive response we received earlier this week and plenty of sad-faced emoticons in Twitter and our inbox of people who missed out on registration, we are definitely upgrading the capacity of the conference. The switch to the bigger auditorium means that an additional 25 student tickets and 210 regular tickets are now available for purchase. I […]
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    • Pac-10 does The Wave (and The Mountain) July 28, 2010
      I have always been amazed at both the freakish passion with which Americans love their college sports and the economical, social and logistical complexity of its athletic governing body, the NCAA. Every layer of the operation matters. Which is why something as natural as a redesign can be turned into a big media crusade when one of the more than thirty confe […]
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