AdFreak- A 'Relax' cover? Oh Red Stripe, don't do it. July 28, 2010You'd think an elder statesman like the Red Stripe Ambassador would know better than to cover Frankie Goes to Hollywood's "Relax" in his musical debut. […]Adweek Blogs
- Did this tweet merit a $70K copywriting job? July 28, 2010Saatchi & Saatchi L.A. exec Mike McKay's idea of hiring a copywriter based on a single funny tweet seemed like bad idea jeans from the get-go. […]Adweek Blogs
- Go earn that GED and trash your crappy job July 28, 2010The Ad Council makes a potent, straightforward case for getting a GED: It can help break down barriers and lead to better jobs. […]Adweek Blogs
- A 'Relax' cover? Oh Red Stripe, don't do it. July 28, 2010
- Brand New
- Virb is the New Virb July 29, 2010In the Mesozoic era of social networking — that distant year of 2007 — a new community was poised to take over the web, replacing the aging and visually painful MySpace species. Virb allowed users, who joined by invitation only, to craft and customize extremely elegant and sophisticated personal profiles with all the accoutrements of online social behavior. […]Armin
- More Tickets Available for Brand New Conference July 28, 2010Thanks to the positive response we received earlier this week and plenty of sad-faced emoticons in Twitter and our inbox of people who missed out on registration, we are definitely upgrading the capacity of the conference. The switch to the bigger auditorium means that an additional 25 student tickets and 210 regular tickets are now available for purchase. I […]Armin
- Pac-10 does The Wave (and The Mountain) July 28, 2010I have always been amazed at both the freakish passion with which Americans love their college sports and the economical, social and logistical complexity of its athletic governing body, the NCAA. Every layer of the operation matters. Which is why something as natural as a redesign can be turned into a big media crusade when one of the more than thirty confe […]Armin
- Virb is the New Virb July 29, 2010
Tag Archives: conversation
Strategy vs Execution
This is a great article from 2005 that holds true today. Let’s refocus our efforts and thinking to a way that truly benefits everyone. THE MARKETING COMPANY COMMUNICATIONS DISCONNECT And Why Ad Agencies Are Viewed as Laborers Rather Than Architects June 06, 2005 By A. Louis Rubin Marketing communications companies are not being given a [...]
Posted in Business, Creativity, Strategy Also tagged advertising, Business, Communication, lessons, perspective, results Leave a comment
Selling Simplicity — Not Just Marketing It
Thursday October 29, 2009 by Ron Ashkenas Have you noticed that more and more companies are marketing “simplicity” as a reason to buy their products or services? For example, Philips Electronics advertises “Sense and simplicity” while Bank of America promotes “Clear, easy-to-understand products.” Simplicity also is the subtle message that Schwab conveys when it says [...]
Posted in Business, Inspiration, Strategy Also tagged advertising, Business, perspective Leave a comment
I want to break up
The state of the “ADVERTISING” business. Preview: Inspiration, anyone? The trailerby geertdesager The Breakup: The plot thickens: Inspiration, anyone?by geertdesager Thought for the day: Build relationships. Not impressions.
Posted in Business, Inspiration, Personal Growth, Strategy Also tagged advertising, Business, Interaction, perspective Leave a comment
The Architecture of Participation
It’s time to reinvent how we do business. Never in my 18 years of being in sales and marketing have I ever seen a market like we are currently in. I think that may be a good thing. Here are some observations and recommendations for how we do business and what will work today and in [...]
Posted in Business, Creativity, Social Media, Strategy Also tagged advertising, Business, Creativity, economy, Interaction, Participation, Social Media Leave a comment
Our list of useful “Social Media” resources.
With all of the “information” about Social Media running rampant out there we’ve decided to start an ongoing list of Social Media references and links that we’ve found useful. Feel free to send yours over! General Social Media: 10 Tools of the Social Media Swiss Army Knife How to Monitor Your Social Media Presence in 10 Minutes [...]
“Small is the new big. Sustainable is the new growth. Trust is the new competitive advantage.”
Fear seems to be the big ruler of large organizations right now. And understandably so. But fear is paralyzing and inhibitive. Exactly what we DON’T need right now. It’s a time of change and transition, but it’s also a time of growth and creativity. Impersonal and disconnected just doesn’t work in this environment. People want [...]
Posted in Business, Creativity, Inspiration Also tagged advertising, Business, clients, Communication, Creativity, economy, Interaction, recession, results Comments closed
Social media is not rocket science
“Social media” can be defined a lot of different ways. Does it have to be on-line? Nope. It’s simply a way of socializing with people. The “media” in this case is a simple 8.5″x11″ piece of paper. But it’s effective. So that’s the lesson in this short to us business folk. It doesn’t have to [...]
Posted in Creativity, Inspiration, Social Media Also tagged Communication, Inspiration, Interaction, Social Media, themdidit.com Leave a comment
Education and Creativity – One perspective
So recently I was browsing through my Twitter followings and from @phemey I found a really interesting (and entertaining) perspective on the education system as we know it now and it’s effect on “creativity”. I will be the first to say that I do not have an in depth knowledge of the educational system as it exists [...]
Posted in Creativity, Personal Growth Also tagged Creativity, education, perspective, themdidit.com Leave a comment
Start a Revolution